How to avoid the most common mistake in copywriting The recent Best Words copywriting seminar for business owners and managers was rated ‘excellent’ by all participants. "Practical and inspiring. It made me want to get on with writing copy for my own business." "Excellent: lots of ... [ More ]
Keep it simple, but don’t make it stupid
How to keep your copywriting short and snappy - and still say all you need to Guest post by PR student and Best Words intern Cristina Alexe Sometimes useful to know what 'bad' is, so we can actually see what 'good' looks like. Let's look at the copywriting on those websites, for instance, which ... [ More ]