A glimpse of our marketing services …
Copywriting
It is hard to think of an industry we have not produced copy for – from business services, engineering, construction to horticulture, health, charities, education and food. Our marketing communications services include production of all kinds of copy, from ghost blogging, advertising concepts, web copy, brochures and leaflets to video scripts, straplines, e-books, learning guides and award submissions.
“Best Words has been a joy to work with. So much more than just copywriting. Each project has the same brief – ‘we want our words to lift off the page’ and they have always delivered. If you need help or advice with copywriting or marketing, then look them up.”
Matt O’Conner, MD, John O’Conner Ltd
Search Engine Optimisation
Getting to the top of the search results is neither art nor science – it is a blend of both. The role of written content in SEO has evolved considerably in recent years; optimised copy today must be seen to be authentic and geared to a specific audience. Talk to us about how we can help.
“Since staring with Doug, I have managed to climb right up the google hierarchy to No.1 and have benefitted greatly from his help. Doug has always been exceptional to work with and has been a huge help in both promoting my websites, educating me in blog techniques, and video promotion, and helping me achieve a social media presence via twitter.”
Laurens Holve, Osteopath, The Camden Practice
Professional Development
Many job descriptions include elements of copywriting and PR. We run courses to help people improve their PR and copywriting knowledge and skills. Courses are customised but typically cover such areas as web copy, brochure writing, press releases, headlines and straplines.
“Each session provided tangible examples and results-based advice. Doug’s course provided me with excellent professional development and as a result, Bowel Cancer Research has implemented a new website and blog along with a greater output of press releases and advertising. Doug’s teaching has been invaluable to me in my current role.”
Amy Noss, Fundraising and Communications Officer, Bowel & Cancer Research
Brand development
We enjoy working with clients to develop collaborative processes to define and develop brand personality, USP, competitor analysis, core values, communication and tone of voice guidelines.
“I was looking for an individual to support me in building a complete brand and communication strategy; I am very pleased I found Doug and Best Words. He has been highly professional from the start and delivered excellent content and structured thinking. The outcome is a brand book and a set of clear messages which clarifies and amplifies the Idea Group commercial proposition. I would highly recommend Doug and Best Words..”
Steve Bird, Commercial Director, Idea Group
Press Campaigns
You do have good PR stories and you need never to be struggling for things to say. The skill is to identify, develop and tell them. This is where our marketing communications services are proven. Our partnership approach will ensure that you always have news which is of value to your target media outlets.
Best Words offers far more than just copywriting. They offer copywriting with real purpose which they develop into PR campaigns with potentially wide audiences. They find new angles to promote businesses finding interesting ways in which to attracting the interest of specialist publishers. Well worth a try if you wish to see your business exposed to a wider audience.”
Mike Taylor, MD, MTIS Absence Management Software
Video production
Working with expert film makers, we can produce the ideal video for your needs and budget, optimising it to help bring you the SEO benefits that business video offers.
“The film you produced for us is a great piece of work, showing what makes the client unique in its sector.” Hugo Berkeley, Normal Life Pictures
Call Best Words today to discuss any aspect of your marketing communications services: 01582 761 212.